Every business-initiated WhatsApp message needs an approved template. Cosmos Connect gives you a designer with live preview, variables, buttons and 11 languages — then submits it to Meta and shows you the approval status.
A template is the pre-approved skeleton of a message — "Hi {{1}}, your appointment is on {{2}}" — that you can send to customers outside the 24-hour reply window. Order updates, reminders, offers and confirmations all run on templates.
The designer shows the message exactly as a customer will see it, with header, body, footer and buttons, and flags common rejection causes before you submit. Approved templates become available across broadcasts, flows, bookings and the Shopify connector.
Utility for updates and reminders, marketing for offers — the right category speeds approval.
Add {{name}}, dates, order numbers — sample values keep the preview realistic.
Quick reply (can start a bot flow on tap), website link or call number — previewed live.
One click sends it to Meta; approval status updates on the template list.
Confirm-or-reschedule reminders cut no-shows without a receptionist calling every patient.
A thank-you with a rebook button two weeks after a haircut brings clients back on time.
Order placed, shipped and delivered templates power the Shopify connector.
Many templates are reviewed within minutes to a few hours; some take longer. The designer shows the current status so you're not guessing.
Yes. Templates can be created in 11 languages, including Hindi and English.
No. When a customer messages you, you can reply freely within 24 hours. Templates are needed when you start the conversation or reply after that window.
Connect your existing WhatsApp Business number in about a minute. Fourteen days free.